A practical guide to broilery focused management
Broilers are fast growing animals that need constant care. There is no time for correcting mistakes; mistakes mean high costs. Preventing mistakes is therefore crucial. Proper management starts with recognizing signals in practice. Broiler Signals provides practical advice for poultry-keepers, managers, technical staff and veterinarians in order to optimise the environment and health of their broilers.
Both book and e-learning Broiler Signals follow the life cycle of these fast growing animals. Every week is discussed separately and points out an important issue specific to that stage. The focus lays on animal-oriented procedures, thus the book is vital for poultry-farmers and anyone involved in poultry on a regular basis. For poultry-farmers, this means being alert when in the poultry house, watching and listening to the animals, paying attention to their environment and their behavior as individuals and as a group. This usually provides important information about your animals’ health, well-being and production.
Broiler Signals follows the cycle on a broiler farm. Every stage is discussed and important aspects are highlighted. This broiler focused management will improve the production and welfare of the broilers and hence the poultry farmer’s economic results.
The book Broiler Signals was first published in 2013. In the past 5 years Broiler Signals has been translated in 12 different languages and over 25.000 copies were sold in 58 countries. Almost 75% of the readers are farmers or farm workers. The other parts of the audience are students, farm advisors, veterinarians, etc.